US e-Learning Market Opportunities to 2018 with Adobe Systems Inc, Blackboard Inc., Oracle Corp. & SAP AG Dominating the Market
The following is a reprint of an article from Yahoo Finance. The article focuses on the recent growth of the U.S. eLearning industry propelled by the introduction of HTML5. Latitude Learning is noted as a prominent vendor in the market by the research report.
Read a reprint of the the article below.
Research and Markets (http://www.researchandmarkets.com/research/stc2s4/elearning_market) has announced the addition of the "US e-Learning Market Opportunities to 2018 with Adobe Systems Inc, Blackboard Inc., Oracle Corp. & SAP AG Dominating the Market" report to their offering.
The introduction of HTML5 has boosted the growth of the e-Learning market in the US. For instance, HTML5 has reduced the need for creating apps used for e-Learning. In addition, HTML5 is compatible with many web browsers and mobile OS, and is capable of providing better performance, and enriched multimedia and connectivity. Flash was the major platform used by content developers before the advent of HTML5. However, as many mobile devices do not support flash content, HTML5 is now increasingly being used to deliver interactive content and videos through mobile phones.
Despite the many benefits associated with HTML5, it is still considered a new technology, and content developers are not experienced enough to develop content through it. However, this trend is catching up rapidly and is likely to contribute to the growth of the e-Learning market in the US in the near future.
According to the report, the growth of the e-Learning market in the US is driven by several factors, of which the increasing demand for m-Learning services is one. The fast-paced world scenario and growing mobile workforce are increasing the need for learning content to be delivered on mobile devices.
Further, the report states that one of the major challenges in the market is the intense vendor competition. Since the US market is mature, the number of potential customers is decreasing, which has, in turn, affected the vendors' revenue generation.
Adobe Systems Inc.
Other Prominent Vendors
Articulate Global Inc.
City and Guilds Group
Cornerstone On Demand Inc.
Docebo NA Inc.
Latitude Learning LLC
Saba Software Inc.
SumTotal Systems Inc.