Dealer Training
Train sales and service dealer personnel to increase sales and customer service experience.

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OEMs look to dealers to sell their high-ticket products to consumers or other organizations.

These types of products require a knowledgeable salesforce behind them. Because of their complexities, almost all dealerships also offer a service center for customers in order to perform maintenance. Pushing both of these segments with training is key to success for the OEM.

Increase sales volume while decreasing warranty and support costs.





Training dealer personnel leads to a more consistent and efficient sales experience for the customer.

In the auto sales industry retention is low and turnover is high. Offering dealer training programs will make your dealership staff feel more valued and enable them to gain the knowledge needed to be successful.

The right type of dealer training will help optimize sales and ensure compliance with federal regulations.

Retain top talent.

Ensure products are fixed right the first time.

Increase the quality of conversation for effective sales engagements.

Lighten the load of already busy managers.



Customer Success using LatitudeLearning for dealer training


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For Latitude it’s not about selling
the technology and moving on,
it’s about continuously collaborating
to meet needs and solve challenges.


For more than 30 years Latitude has helped organizations large and small use technology to drive employee and partner performance. With our vast knowledge and experience in the extended enterprise training space, clients rely on our software and consulting to help them optimize channel performance and improve the effectiveness of their training and certification programs.

Building long-lasting relationships with our clients is as much as a priority to us as delivering a solid learning platform. With our high implementation success and client retention rates, it goes without saying that Latitude embodies of one of the key pillars for technology selection — don’t buy a technology, but select a partner focused on your business’s success.


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In the Learning Technology space, vendor relationships can sometimes be measured in months rather than years.

In an environment where about 40% of companies are actively looking to replace a current provider, longevity is hard to come by.

Latitude has a 95% client retention and a 100% LMS implementation success rate.